Privacy Policy

Last updated: 2026

This Privacy Policy explains how southwestcorridornorthwestpassage.org ("we", "us", "our") collects, uses, and protects your personal data when you visit our website, which provides reviews and information about top 50 betting sites in the UK. We are committed to protecting your privacy in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

1. Information We Collect

We may collect and process the following categories of information:

• Identity and contact data – such as your name and email address, where you voluntarily provide them (e.g., via contact forms or newsletter sign-ups).
• Technical data – including your IP address, browser type and version, operating system, time zone, and device identifiers.
• Cookie data – information collected through cookies and similar tracking technologies (see Section 3).
• Usage data – details about how you navigate and interact with our website, including pages visited, links clicked, time spent on pages, and referral sources.

We do not knowingly collect personal data from individuals under the age of 18. Gambling-related content is intended for adults only.

2. How We Use Information

We use the information we collect for the following purposes:

• Analytics – to understand how visitors use our site and to measure the performance of our content.
• Affiliate tracking – to record referrals to third-party betting and casino operators via affiliate links, for which we may receive a commission.
• Site improvement – to maintain, optimise, and improve the functionality, security, and content of our website.
• Communication – to respond to enquiries you send us.
• Legal compliance – to comply with applicable laws and regulations.

Our lawful bases for processing include your consent, our legitimate interests (operating and improving our affiliate website), and compliance with legal obligations.

3. Cookie Policy

We use cookies and similar technologies on our website. These include:

• Strictly necessary cookies – required for the website to function correctly.
• Analytics cookies – used to collect anonymised statistics about site usage (e.g., Google Analytics).
• Affiliate/tracking cookies – placed when you click outbound links to betting operators, enabling referral attribution.
• Functional cookies – used to remember your preferences.

You can opt out of non-essential cookies at any time by adjusting your browser settings to refuse or delete cookies, or via our cookie consent banner where available. Please note that disabling certain cookies may affect site functionality. For more information, visit aboutcookies.org.

4. Third-Party Links

Our website contains links to third-party casino and betting websites, including those of our affiliate partners. These sites are operated independently of us and have their own privacy policies. We do not control, and are not responsible for, the privacy practices, content, or data processing activities of any third-party websites. We encourage you to review the privacy policy of any external site before providing your personal data.

5. Your Rights

Under the UK GDPR and the Data Protection Act 2018, you have the following rights in relation to your personal data:

• The right of access to your personal data.
• The right to rectification of inaccurate or incomplete data.
• The right to erasure ("the right to be forgotten").
• The right to restrict processing of your data.
• The right to data portability.
• The right to object to processing based on legitimate interests.
• The right to withdraw consent at any time, where processing is based on consent.
• The right to lodge a complaint with the Information Commissioner's Office (ICO) at ico.org.uk.

To exercise any of these rights, please contact us using the details in Section 7. We will respond within one month as required by law.

6. Data Retention

We retain personal data only for as long as necessary to fulfil the purposes for which it was collected, including satisfying any legal, accounting, or reporting requirements. Technical and usage data collected via cookies is typically retained for no longer than 24 months. Contact data is retained for as long as necessary to handle your enquiry, after which it is securely deleted.

7. Contact Us

If you have any questions about this Privacy Policy or how we handle your personal data, please contact us at:

Email: [email protected]